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What should I look for in a fractional CMO?
LinkedIn Facebook Twitter Buffer As a startup or small business owner, you know that marketing is crucial for growth. However, hiring a full-time chief marketing officer (CMO) is a significant investment that may not make sense for your company just yet. That’s where a fractional CMO can help. A fractional CMO is an experienced marketing…
Fractional CMO Consultant: How to Hire the Right Marketing Leader in 2026
LinkedIn Facebook Twitter Buffer The Geisheker Group, Inc. provides fractional CMO consulting services for B2B companies, B2B SaaS companies, and PE/VC-backed portfolio companies between $2M and $75M in annual revenue. Peter Geisheker leads engagements personally as an embedded executive who owns marketing outcomes, not as an advisor who recommends and exits. Twenty-plus years of B2B…
What is a Fractional CMO – New 2026 Hiring Guide and Pricing
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B2B Landing Page Optimization Secrets From a Fractional CMO
LinkedIn Facebook Twitter Buffer In my experience, many B2B marketers are solving the wrong problem. They obsess over their ads, tweak creative, adjust targeting, and pour money into media spend — while their landing pages quietly kill every lead their ads work hard to generate. I have seen this pattern repeatedly in my work as…
Virtual CMO Services and Pricing by The Geisheker Group
LinkedIn Facebook Twitter Buffer Your company needs senior marketing leadership. You know that scattered tactics without a strategy are wasting money. But hiring a full-time Chief Marketing Officer at $350,000+ per year is not a realistic option for most small to medium size growing businesses. That is exactly where virtual CMO services come in. What…
What Is a Fractional CMO? The Complete Guide for B2B Companies
A fractional CMO is a senior marketing executive who provides C-level strategic leadership on a part-time basis, typically costing 50–70% less than a full-time hire. This guide explains what a fractional CMO does, what they cost, and how to determine whether your B2B company needs one.
