Fractional CMO Services
Senior Marketing Leadership. Predictable Revenue Growth.
B2B and B2B SaaS companies hire Peter Geisheker as their Fractional CMO to build scalable lead generation systems, reduce CAC, and drive consistent pipeline — without the cost or risk of a full-time executive.
6X
Inbound Lead Growth
400%+
Sales Volume Increase
100%
YoY SaaS Revenue Growth (3 Yrs)
77%
Reduction in Ad Spend (Revenue Up)
Three Ways to Work With Peter
Every company is at a different stage. Choose the engagement level that matches your current situation.
MARKETING STRATEGY ADVISOR
Strategic Guidance on Demand
Ongoing access to senior marketing strategy without a full-time executive. Direct leadership to guide decisions and maximize ROI.
- 1–2 hours of strategy guidance per week
- Regular marketing strategy sessions
- Campaign and initiative review
- SEO and inbound marketing guidance
- Demand gen strategy recommendations
- Direct email access for questions
Starting at $1,000/month
★ MOST POPULAR — FRACTIONAL CMO
Embedded Marketing Leadership
Peter works directly with your leadership team to develop and execute the marketing strategy required to generate consistent pipeline.
- Demand generation strategy and execution
- SEO and inbound marketing growth systems
- Lead generation pipeline architecture
- Marketing funnel optimization
- Marketing team leadership and alignment
- Campaign strategy and performance improvement
Pricing Starts at $10k/month
ONE-TIME PROJECT
Marketing Growth Audit
A clear picture of your biggest marketing opportunities before committing to a monthly engagement. Delivered as a prioritized action plan.
- Full marketing channel and strategy audit
- Competitive landscape analysis
- Prioritized growth opportunities roadmap
- CAC and pipeline efficiency review
- 60-minute strategy debrief call
- Ideal starting point before any engagement
Flat Project Fee — Inquire for Pricing
What Peter Delivers as Your Fractional CMO
📈 Demand Generation & Pipeline Architecture
Design and implement systems that generate a consistent flow of qualified leads — from SEO and content to paid media, ABM, and lead nurturing programs.
🎯 Strategic Marketing Planning & Execution
Build a clear, actionable marketing roadmap aligned with your revenue goals. Set priorities, allocate resources, and drive accountability across the team.
🔍 SEO & Inbound Marketing Growth
Build search-driven lead channels that compound over time. Peter has driven 6X inbound lead growth through organic SEO systems that outperform paid acquisition at a fraction of the cost.
👥 Marketing Team Leadership & Alignment
Lead, coach, and develop your internal marketing team. Coordinate agencies and vendors. Create sales-marketing alignment that eliminates lead quality debates.
📊 Performance Measurement & Revenue Attribution
Implement analytics frameworks tracking CAC, CLTV, pipeline velocity, and conversion rates at every stage. Replace guesswork with data-driven decisions.
🤖 AI-Enabled Marketing Systems
AI is embedded across every engagement — from content production and competitive research to campaign optimization and lead qualification.
Full-Time CMO vs. Fractional CMO
FULL-TIME CMO
$300K–$550K
Total first-year investment
- Base salary: $250K–$400K
- Benefits: 15–25% of salary
- Recruiter fees: $15K–$30K
- 3–6 month ramp-up at full salary
- Mis-hire risk: 2–3X annual salary
FRACTIONAL CMO
$12K–$180K
Annual investment range
- Starting at $1,000/month for Advisory
- Scales with your actual needs
- No recruiter fees or equity cost
- Impact in 30 days, not 6 months
- 40–65% lower cost than full-time
Ready to Build a Marketing Engine That Generates Revenue?
Start with a free 30-minute strategy call. No pitch deck. No sales pressure. Just a direct conversation about your marketing challenges and what it would take to fix them.
20+ years of B2B marketing experience. Engagements starting at $1,000/month. Based in Wisconsin, serving companies across the U.S.