Michael Pecora
Fractional CMO & Business Growth Strategist, The Geisheker Group
Michael Pecora is a B2B fractional CMO and business growth strategist at The Geisheker Group, with 26+ years of experience. He owns acquisition strategy and operations: the CRM, sales process, and campaign systems that turn demand into revenue, working alongside Peter Geisheker.
Quick facts
| Role | Fractional CMO & Business Growth Strategist, The Geisheker Group |
|---|---|
| Experience | 26+ years |
| Focus | Acquisition strategy, CRM, sales process, and campaign operations |
| Industries | B2B technology, SaaS, AI, and PE-backed portfolio companies |
| Strategy work for | General Motors, Kodak, and Walgreens |
| Partner | Peter Geisheker |
| Links | LinkedIn · mikepecora.me |
Results
- Quadrupled CasePost sales to $22M in two years, helping position it for acquisition by LegalZoom.
- Won 312 new SaaS customers in four months with zero media spend.
- Tripled leads on the same ad budget, at about $20 per lead versus an industry range of $50 to $70.
- Generated more government sales appointments in seven months than the client had produced in the previous four years.
- Has led 300+ strategy sessions with CEOs and business owners.
How Michael works
Michael builds the operating side of growth: the CRM, the sales process, and the campaign systems that a company’s team and vendors run every day. His focus is turning demand into revenue efficiently, often without increasing media spend.
Every Geisheker Group engagement includes both Michael and Peter Geisheker. Fractional CMO leadership starts at $10,000 per month with a 90-day minimum sprint.
Frequently asked questions
Who is Michael Pecora?
Michael Pecora is a B2B fractional CMO and business growth strategist at The Geisheker Group, with 26+ years of experience in acquisition strategy and operations.
What has Michael Pecora achieved?
He quadrupled CasePost sales to $22M in two years ahead of its acquisition by LegalZoom, and won 312 new SaaS customers in four months with zero media spend.
How do you work with Michael Pecora?
Book a 30-minute session with Michael and Peter Geisheker. Within 3 business days you receive a written growth plan. Fractional CMO leadership starts at $10,000 per month with a 90-day minimum sprint.