Thursday, October 15, 2009

Hiring Sales People The Right Way

One of the biggest mistakes made by businesses today is that they have people with limited sales experience interviewing and hiring their potential salespeople. That may not seem dangerous at a glance, but it can have a disastrous effect on sales, and ultimately the growth of the company.

Don’t be fooled! Every salesperson has at least one good sale in him…and he’s going to use it on you if you’re not careful. There probably isn’t a company in the modern world that hasn’t hired a salesperson who seemed to show fantastic promise in the interview only to be a complete waste of time and money.

If you step away from sales it begins to make more sense. If I had to interview and select an IT professional I would very likely pick the wrong guy. I’m sure he would be a team player with a great attitude and personality and someone with lots of energy, but does that make him the right guy to solve my IT issues? Not at all. And I’m not doing him any favors in the process. It won’t take long for him and everyone else to figure out that he was never a good fit to begin with. Meanwhile I have lost precious time and money on someone who never should have been hired!

You see, I am no more qualified to select an IT professional than I would be to judge a dog show. I have no experience with it. I could delude myself into thinking that since I know what needs to get done and I am a good judge of character, I should be able to make the selection, but that would be foolish. I need someone who knows IT to really determine if this person is truly qualified, or just blowing smoke.

Don’t gamble with the future of your company!

Good salespeople can lift your company to extraordinary new heights. Poor ones can drag your company down like an anchor.

The solution: Have sales professionals interview and hire your sales team! There is an art to interviewing, especially when it comes to sales people. Hiring a professional firm to handle recruitment means that you don’t have to worry about being ‘sold’ by the pretenders anymore. What’s even better is that the right interviewers make sure that candidates are ‘sold’ on the exciting advantages of coming to work for you!

Dan Leymaster, CEO
New Paradigm Sales Training and Sales Outsourcing
1-866-472-5374

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