A great article on Guerrilla Marketing

A great article on Guerrilla Marketing

I wanted to share a great article on Guerrilla Marketing that I think you will find very helpful for some fresh marketing ideas. I was quoted in the article near the bottom of the article. Here is a link to the article: “Top 20 Guerrilla Marketing Ideas: From...
What is B2C2B – a definition and explanation

What is B2C2B – a definition and explanation

There is a new marketing strategy being used by B2B tech companies, and in particular B2B SaaS companies called B2C2B. Yes, that may be a record for the most marketing acronyms used in one sentence. B2C2B means “Business to Consumer to Business.”  This...

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